The first target of an efficient communication is the internal public. Well informed and motivated associates are strategic partners when sharing institutional message and, consequently, creates a spontaneous world of mouth that values the company’s image and reputation.

A planned and continuous internal communication is crucial for the creation of a company’s image, for the relationship between different groups and for a harmonic work environment. Furthermore, it is vital for the fulfillment of the corporation’s purposes and goals, as well as one of the pillars for the company’s reputation.

Information, stimulation and motivation, among others, are challenges to surpass when creating incentive and motivational campaigns, advertisements, hot sites and Intranet and organizing corporate games and events.